One of the major concern of webmaster that is installing the Exitjunction scripts on their site is if Exitjunction scripts comply to Adsense TOS. While we can't answer that for Adsense, we would think that there should not be any violation. In this post, we would like to address two other important points about installing ExitJunction scripts on Adsense site.
The first is how it will affect your Adsense earnings. Most experienced Adsense publisher would have known that one of the most important factor that affect their Adsense earning is the source of the traffic. If your visitors comes from some social sites and click on your Adsense advert, then you will only earn a nickle from the click. These types of visitors usually do not convert well into sales for Adsense advertisers.
On the other hand, if your visitors found your site from Search Engines, these types of visitors are usually genuine visitors looking for information. When they click on your Adsense advert, you will get higher pay per click because these types of visitors convert well into sales.
Needless to say, there are also other factors involved such as whether your site is optimised for Adsense ads, whether the advertiser's site was optimised and few other factors, which we shall not be discussing in this post.
When you install ExitJunction scripts on your site, visitors who reached your site from Search Engines (the types of visitors you want as they will bring in more income for your Adsense), Exitjunction will quickly redirect the visitor to ExitJunction site and then redirect them back to your site. This happens very fast if you install ExitJunction scripts on the header of the site, so fast that it may not be noticeable. How can you tell that this is so?
If you have installed StatCounter on your site, pay attention to the referring page. If you have installed EJ script on the header, then they will not be any referring page in Statcounter report. If you try installing EJ script on the body and leave the Statcounter script on the header, you will see that each visitor that reach your site from search engines will be quickly be redirected to ExitJunction and then back to your site.
Now, when these visitors clicked on your Adsense ads, are they still targetted visitor? We are not sure if Google Adsense will still count them as targetted visitors as they comes from EJ site instead of directly from search engines. If Google Adsense considered them as non-targetted visitors, your Adsense earnings will suffer.
On another matter, Google definitely do not like scripts that redirect visitors to another site. While we can't determine if installing EJ scripts will affect your site ranking and etc, we are finding that it seems that EJ is affecting our SERP for two of our education related site. We are not sure if it is a coincidence that the two sites had seen some drop in visitors finding us through search engines.
That's all for this post at the moment. If you have any experience with ExitJunction, do leave us with your comments.
Monday, January 19, 2009
Friday, January 2, 2009
How Much Can You Earn From ExitJunction
Many online publishers who are trying to maximise the earning on their site ask the questions, how much can you actually earn from ExitJunction affiliate program? For the sake of our readers who are not familiar with how ExitJunction works, it is a program that helps you earn from exiting traffics. However, the program works only for visitors who have found your website through search engines.
This is a turn-off for many web publishers who have been getting their traffic through social blogging, commenting on forums and on other blogs. Make no mistakes about this -- if you wish to have steady streams of traffic coming into your site, then you should aim for search engine traffic.
Now, before we get carried away, the followings are some reports of the performance of ExitJunction that we've implemented on two of our educational-related sites for December 2008. For the purpose of normalisation, we are reporting the results based on the number of unique visitors reaching our sites. Note that more than 90% of our visitors came from search engines.
Site 1
Click-through-rate (CTR): 1.74%
Site 2
CTR: 1.57%
This means that on the average, 1.65% of our visitors who landed on our sites would exit the site by clicking the "Back" button and eventually clicking on the ExitJunction sponsored listing.
1.65% CTR is certainly not very high compared to other PPC program, however, considering that these are additional income that does not affect the CTR of your other program, ExitJunction is definitely worth implementing on your sites.
How about the pay-per-click of ExitJunction? For educational sites, the highest pay-per-click that we have earned is $0.12 and the lowest is $0.04. On the average we got paid $0.065 per click. Considering that there are those who are not even earning $10 per year using Adsense program and that these are all extra income, we could not complain much about the program.
The other thing to note is that December is a festive month, and it is quite likely that advertiser are not paying much for educational-related advertising. We expect our ExitJunction earning to improve in January 2009, and would be posting our earning updates early of next month.
We have decided to use ExitJunction on just these two sites to see how it performs. We may be implementing them on other sites if we find it satisfactory. How about you? What is your earning?
This is a turn-off for many web publishers who have been getting their traffic through social blogging, commenting on forums and on other blogs. Make no mistakes about this -- if you wish to have steady streams of traffic coming into your site, then you should aim for search engine traffic.
Now, before we get carried away, the followings are some reports of the performance of ExitJunction that we've implemented on two of our educational-related sites for December 2008. For the purpose of normalisation, we are reporting the results based on the number of unique visitors reaching our sites. Note that more than 90% of our visitors came from search engines.
Site 1
Click-through-rate (CTR): 1.74%
Site 2
CTR: 1.57%
This means that on the average, 1.65% of our visitors who landed on our sites would exit the site by clicking the "Back" button and eventually clicking on the ExitJunction sponsored listing.
1.65% CTR is certainly not very high compared to other PPC program, however, considering that these are additional income that does not affect the CTR of your other program, ExitJunction is definitely worth implementing on your sites.
How about the pay-per-click of ExitJunction? For educational sites, the highest pay-per-click that we have earned is $0.12 and the lowest is $0.04. On the average we got paid $0.065 per click. Considering that there are those who are not even earning $10 per year using Adsense program and that these are all extra income, we could not complain much about the program.
The other thing to note is that December is a festive month, and it is quite likely that advertiser are not paying much for educational-related advertising. We expect our ExitJunction earning to improve in January 2009, and would be posting our earning updates early of next month.
We have decided to use ExitJunction on just these two sites to see how it performs. We may be implementing them on other sites if we find it satisfactory. How about you? What is your earning?
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